Digital Marketing

Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services.The 5 D's of Digital Marketing are: Digital Devices. Digital Platforms. Digital Media. digital marketing—also known as online marketing—is an umbrella term for all marketing and engagement activities done through online media channels. The role of digital marketing is to help you get found, get noticed, get leads, and then turn those leads into returning customers.

Types of digital marketing

Content marketing.
Search engine marketing.
Display Advertising.
Mobile Marketing.
Social Media Marketing.
Email Marketing.
Influencer Marketing.
Affiliate Marketing.

Types of digital media

Earned Media, Owned Media, Paid Media: the 3 types of Digital Media and how to use them

Earned Media.
Owned Media.
Paid Media.

However, since the internet is almost endless, digital marketing has to deal with a lot of skills and roles so that you can cut through the competition. It has become a very lucrative option and the demand of digital marketers is increasing.You Have to Be Constantly Gathering Data and Learning From It to Keep Up. Our last home truth is hard to hear because it involves lots of work. Simply put: digital marketing is an ongoing, fairly labor intensive process. Most small business owners prefer not to work this way.It is also one of the most lucrative careers out there. According to a 2018 IMAI report, online advertising in India was set to grow 30% year-on-year. If you are aspiring for one of the best digital marketing jobs in India, the salary package is not the only factor.